veterans | Manager, Media Relations in Kingston, NY

Manager, Media Relations

  • Interpublic Group
  • $192,290.00 - 192,290.00 / Year *
  • Kingston, NY 12401
  • Full-Time
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Current is a dynamic team of brand marketing, public relations anddigital veterans leading an independent agency owned by the Interpublic Group(IPG). With offices in Chicago, Los Angeles, New York and San Francisco, we workwith iconic brands and blue chip clients to develop highly strategic andcreative campaigns, collaborating across our four talent communities: ClientExperience, Insights, Content and Integrated Media. Launched in 2006, Current offersan exciting career opportunity for entrepreneurial leaders. Learn more at www.talktocurrent.com

POSITION PROFILE

Current is looking for a Manager,Media Relations for our vibrant and expanding consumer marketing practice. Theideal candidate will be resourceful with an entrepreneurial spirit, a motivatingleader with excellent communications skills, and someone who is passionateabout developing strong relationships with media and journalists to deliver impactfulcoverage for clients. The candidate should have a background in consumer lifestylemedia relations, especially in the consumer technology, culinary, entertainmentand/or home categories. The ability to translate client objectives and businessstrategies into story narratives that the media find useful and compelling is amust.

PRIMARY RESPONSIBILITIES

* Contributeto multi-platform communications plans that leverage the most effective mediaplayers and personalities to meet client objectives
* Translatecommunications strategy into relevant, timely and engaging story narratives
* Keepa pulse on the news cycle and trends to ensure we're inserting clientsnarratives in targeted, culturally relevant and insightful ways
* Proactivelyidentify media themes that could impact a client's reputation
* Representthe agency and clients with journalists to illicit positive, productive andpurposeful coverage
* Generatekey messaging and story narratives (pitches, alerts, releases, social content,etc.) to positively position clients and educate media on the client's point ofview
* Demonstrateknowledge of client business objectives and proactively suggest ideas andprograms to meet those objectives
* Contribute to the careergrowth of junior team members, serving as mentor and role model
* Set and meetcampaign measurement and evaluation criteria
* Preparetimely team and client updates on all stages of project execution

BASIC REQUIREMENTS

* 4-7 years' experiencein PR (agency or corporate in-house) or media property
* Experienceworking with consumer lifestyle clients/brands
* Journalisticinstincts and skills in uncovering and developing stories
* Trusted, personalrelationships with influential media and journalists
* Possessa deep understanding of the evolving media landscape, consistently keeping apulse on new opportunities and platforms to tell your clients' stories
* Understandhow social media, digital platforms and changes to the traditional businessmodel impact our services to clients
* Demonstrateexceptional written, oral and interpersonal communication skills that areclear, concise and direct, with a keen attention to detail
* Workwell across various teams and talent communities; able to multi-task
* Minimum:Bachelor's Degree

ADDITIONALQUALIFICATIONS

* Experience withclients and accounts that are measurement and evaluation driven
* Strongpresentation skills, poise and professionalism
* Resourceful,entrepreneurial spirit

Currentis proud to be an Equal Opportunity/Affirmative Action employer. Current recruitsqualified applicants without regard to race, color, religion, gender, age,ethnic or national origin, protected veteran status, physical or mentaldisability, sexual orientation, gender identity, marital status or citizenshipstatus.


Associated topics: acquisition, booker, celebrity, expert, head, leader, monitor, oversee, sap, specialist


* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.